University of Alberta

Looking to stand out amongst other fellow Faculty of Education subunits, Technologies in Education hired us to reface their brand from the ground up. With the freedom of choice for colour, graphics, layout, and brand aesthetic, we expanded the brand across collateral while adhering to the University of Alberta's brand standards.

BRAND DEVELOPMENT, LOGO DESIGN, CAMPAIGN DESIGN, AND ART DIRECTION

Client: University of Alberta, Faculty of Education, Technologies in Education

Interaction Award (2018 Indigo Awards)

Youthful posters plastered around campus.

Technologies in Education—a subunit located within the Faculty of Education—sought after eye-catching themes for event, education, and awareness campaigns across campus. Each campaign was branded with custom imagery and colours sampled from U of A's secondary swatch palette.

Out-of-the-box internal design projects.

We were tasked with pitching out-of-the-box design solutions for conceptual posters, email ads, and event invitations. With full creative leadership for each project, we crafted unique, narrative-driven designs that engaged students and teachers.

Typography Award (2018 Indigo Awards)

Revamped spaces that foster creative minds.

Aiming to make each area feel approachable, fun, and inspiring, we designed custom vinyl decals for various Technologies in Education spaces and display cases. Each mural or decal featured themes centered around education, technology, or the U of A.

Restored and recharged.

When the Technologies in Education team finally saw the refreshed brand in action, they were fired up with a sense of excitement and joy.

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